June 17, 2024

Google continues to make enjoyable of Apple’s use of SMS for messaging Android customers, operating an Apple-like reveal of the “iPager” in its newest video.

Whereas Apple’s iMessage is wildly fashionable amongst iPhone customers, iOS falls again to old style SMS textual content messages when texting with an Android system. Apple does this regardless of the arrival of RCS, which is the iMessage-like successor to SMS.

Google has lengthy maintained that Apple ought to preserve iMessage for iPhone-to-iPhone communication however fall again to RCS for iPhone-to-Android texts. Doing so would give customers on each ends of the dialog a superior expertise and preserve conversations protected with end-to-end encryption, one thing woefully missing in SMS.

Apple has resisted all such calls to undertake RCS, seeing iMessage as a technique to preserve customers locked into the corporate’s ecosystem, prompting Google to launch a humorous video highlighting how un-Apple-like such a stance actually is.